Brand: A local Austin addiction rehabilitation center made specifically for young men.
Big Idea: Speak directly to men struggling with addiction by using a message of urgency and agency
This campaign won gold at the local and silver at the regional Addys. It is on to nationals and is currently being used by Alpha 180.
Tagline: Take it* back.
Contact Card Poster
Bus and Bathroom
CD: Jared Greer
Plus about 35 other students involved in this campaign.